The Dismal Christmas: U.S. Retail Sales Fell Sharply
January 14, 2009
By Tom Moeller
· Again in December, lower vehicle sales and lower gasoline prices accounted for much of the overall decline in sales. However, even excluding these two areas, sales fell 1.5% and the 0.2% November decline was downwardly revised from the initial report of a slight uptick. Year-to-year, excluding autos and gasoline, sales fell 2.2% which also was a record. · Motor vehicle & parts sales slipped just 0.7% last month but they have declined in all but one month since last November. Year-to-year, dollar sales are down by one quarter. However, that decline is less than the more than one third y/y drop in unit sales of motor vehicles. · Lower prices continued to pull sales
at gasoline service stations lower. Last month they fell 15.9% (-35.5%
y/y) after like declines during the prior two months. That momentum
stalled this month as gasoline prices have ticked slightly higher versus
the December average. · Hard-good sales were notably lower during December. Sales at furniture and electronics & appliance stores took a 1.4% (-8.8% y/y) slide and the 0.4% November uptick was significantly lowered. Furniture store sales fell 1.8% (-13.2% y/y) for their seventh consecutive monthly decline. Sales of electronics & appliances fell 1.0% (-4.2% y/y) after a downwardly revised 1.5% November increase. · In the soft goods area, apparel store sales dropped 2.5% for their fourth sharp monthly decline in the last five months. At general merchandise stores, the news wasn't much better as sales fell 1.3%; however, they posted a year-to-year decline of -0.4%. · Dining out became another casualty of the current recession. Restaurant & drinking place sales fell 2.2% last month and the y/y decline of 0.5% compares to 5.2% growth during 2007. For all of 2008, restaurant sales rose a modest 3.5%. · Building materials sales continue to tumble with the drop off in housing. The 2.9% December drop was similar in size to the declines of the prior two months and it was the fifth consecutive large monthly shortfall. · Sales at nonstore (internet)
retailers also have been hit hard. The 1.9% decline last month (-5.3%
y/y) was the sixth in a row. · The Mismeasured Personal Saving Rate Is Still Useful: Using Real-Time Data to Improve Forecasting from the Federal Reserve Bank of Philadelphia can be found here. · Commitment Versus Discretion in Monetary Policy, also from the Federal Reserve Bank of Philadelphia, is available here.
|
|
|
December |
November |
October |
Y/Y |
2008 |
2007 |
2006 |
| -2.7 |
-2.1 |
-3.4 |
-9.8 |
-0.4 | 4.2 |
5.8 |
|
|
Excluding Autos |
-3.1 |
-2.5 |
-2.9 |
-6.7 |
2.7 | 4.6 |
6.8 |
| Less Gasoline | -1.5 |
-0.2 |
-1.2 | -2.2 | 1.8 | 4.2 | 6.2 |
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